Trade mark decision

BL Number

O/0101/26

Decision date

6 February 2026

Hearing Officer

Mr Andrea Rossi

Mark

VITAV (Figurative)

Classes

05

Grounds

• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Distinctive and dominant components
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Composite word and device marks
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Treatment of descriptive / allusive elements
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Importance of first element
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Imperfect recollection
• Sections 5(1), 5(2) and 5(3) Likelihood of Confusion - State of the register
• Sections 5(1), 5(2) and 5(3) Likelihood of Confusion - Marketing concepts / considerations

Full decision O/0101/26 364Kb