Trade mark decision
- BL Number
- O/197/11
- Decision date
- 2 June 2011
- Appointed Person
- Ms A Michaels
- Mark
- Fresh Go
- Classes
- 29, 30, 31, 32
Grounds
- Section 3(1) Descriptiveness / Distinctiveness - Devoid of character - word marks
- Section 3(1) Descriptiveness / Distinctiveness - Descriptiveness - other characteristic of goods or services
- Section 3(1) Descriptiveness / Distinctiveness - Customary in the language etc. - customary in the language
- Section 3(1) Descriptiveness / Distinctiveness - Customary in the language etc. - acquired distinctiveness
- Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Distinctive and dominant components
- Sections 5(1), 5(2) and 5(3) Distinctive Character of Earlier Trade Mark - Any unusual issues
- Sections 5(1), 5(2) and 5(3) Likelihood of Confusion - Marketing concepts / considerations
- Section 5(4) Earlier Rights - Passing off (Issues arising from Registry proceedings)
Full decision O/197/11 
134Kb
