Trade mark decision

BL Number

O/239/18

Decision date

18 April 2018

Hearing Officer

Mr M Boyle

Mark

LOCO energy drink

Classes

32

Grounds

• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Distinctive and dominant components
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Composite word and device marks
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Treatment of descriptive / allusive elements
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Importance of first element
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Conceptual distinctions
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Imperfect recollection
• Sections 5(1), 5(2) and 5(3) Average Customer - Identification of
• Sections 5(1), 5(2) and 5(3) Average Customer - Consumer attention levels
• Sections 5(1), 5(2) and 5(3) Average Customer - Purchasing process

Full decision O/239/18 265Kb