Trade Mark Journal No.2025/031 1 August 2025

UK00004238265 23 July 2025 (3,4,5)

e.l.f. POP

International priority date claimed: 7 February 2025 (United States of America) (99/032,359)

Class 3: Cosmetics; Contour make-up sticks; Blush; Highlighter make-up; Lip gloss; Lip balm; Nail polish; Nail art stickers; Make-up primer; Face and body glitter; Non-medicated lotions for face, body, eyes and hands; Face cream; Body cream; Eye cream; Hand cream; Face and body moisturizers; Non-medicated beauty soap; Skin cleansers; Body wash; Deodorant for personal use; Scented body spray; Non-medicated skin care preparation, namely, body mist; Face mists being non-medicated skin care preparations; Fragrances; Hair care preparations; Non-medicated hair treatment preparations for cosmetic purposes; Hair mousse; Non-medicated hair serums; Hair gels; Hair lotions; Hair dyes; Hair highlighting spray; Non-medicated exfoliating preparations for skin; Skin toners; Beauty serums; Reed diffusers comprised of scented oils and also including reeds and a diffuser container; Air fragrance reed diffusers; Essential oils for aromatherapy use; Make-up kits comprised of primarily of cosmetics, skin care products, and also containing make-up brushes, eyebrow stencils, and emery boards; Dry shampoos; Refills for non-electric diffusers for air fragrancing preparations.
Class 4: Candles; Scented candles; Aromatherapy fragrance candles.
Class 5: Medicated skin care preparations; Medicated cosmetics; Hand sanitizing preparations; Antimicrobial hand-sanitizing preparations.

e.l.f. Cosmetics, Inc.

Representative: HGF Limited