Trade Mark Journal No.2025/034 22 August 2025

UK00004238619 23 July 2025 (9,35,41,43)

SoulCart

Registration of this mark shall not give right to the exclusive use of the words ‘Soul,’ or ‘Cart,’ individually.

Class 9: Downloadable mobile application for ordering catering and Black British soul food fusion meals; Software platforms enabling meal customization, scheduling, and group ordering; Digital menu systems for custom food selection and dietary input; Downloadable multimedia content featuring cooking tutorials, interviews, and brand content; Digital publications in the field of food culture, business, and education; Augmented reality (AR) and virtual reality (VR) food experience applications; E-commerce software for ordering, tracking, and reviewing catered food services; Downloadable podcasts, webisodes, and video content relating to food and culture; Online downloadable training materials and e-learning modules on culinary entrepreneurship; Software as a service (SaaS) platforms for vendor and client-side food service management.
Class 35: Advertising, marketing and promotion services for Black British Soul Food and other global fusion cuisines. Online marketing and promotional services for cultural and fusion cuisine brands; Retail and wholesale services connected with the sale of prepared meals, ready-to-eat food products, sauces, and catering platters; Business management and consultancy services for food-based enterprises; Online retail store and ordering services connected with the sale of food, beverages, and catering services; Online directory and marketplace services for independent chefs, caterers, and food vendors; Marketing consultancy for food entrepreneurs, chefs, and culinary brands; Business networking and promotional support for food events, festivals, and cultural exhibitions; Compilation of menus and food catalogues for business purposes; Providing consumer product information via the internet in the field of cultural and fusion cuisine; Influencer marketing and content creation services for culinary and lifestyle brands; Advertising and publicity services for third-party fusion cuisine vendors; Management and promotion of app-based platforms connecting consumers with fusion food providers; Business development services for Black-owned and culturally rooted food businesses; Business administration services relating to the ordering and delivery of catered meals. .
Class 41: Educational services relating to Black British, African and Caribbean food culture; Workshops, seminars, and training in culinary arts and food business entrepreneurship; Providing cultural activities, entertainment, and live events celebrating fusion cuisines; Production of podcasts, videos, and documentaries exploring diaspora food traditions. Social media content creation and education related to food fusion, cultural history, and identity; Organizing educational festivals, community cooking classes, and youth culinary empowerment programmes; Cultural consultancy and speaking engagements related to Black British identity and food heritage; Providing online non-downloadable videos featuring food tutorials, documentaries, and cultural storytelling; Arranging and conducting of conferences on cultural entrepreneurship and gastronomy; Mentorship programmes for aspiring food entrepreneurs from marginalized communities.
Class 43: Provision of food and drink via catering services, including custom and pre-order menu delivery; Online ordering services for pre-prepared meals and catering through an app-based system; Restaurant services featuring Afro-Caribbean, fusion, and Black British soul food; Takeaway food services and meal delivery via a digital platform; Preparation of bespoke meals tailored to dietary needs, allergens, and cultural preferences; Pop-up restaurants and food stalls serving innovative cultural cuisine; Consultancy services in menu design, food service innovation, and culinary branding; Provision of mobile food truck services for festivals and events; Cloud kitchen services specializing in heritage and fusion cuisine; Private chef services and food-tasting experiences hosted in intimate or branded spaces.

Geniveve Odili