Trade Mark Journal No.2025/037 12 September 2025

UK00004253900 25 August 2025 (9,16,35,41,42,43)

Generatology

Class 9: Downloadable digital publications in the field of design, education, and generative systems; digital media, namely, downloadable podcasts, videos, and audio recordings featuring interviews, lectures, and talks; downloadable educational software featuring guided generative exercises and semantic mapping tools; computer software for building and visualising knowledge topologies and field diagrams; electronic publications, downloadable, relating to aesthetics, perception, and frequency-based learning; downloadable graphic design templates and toolkits.
Class 16: Printed matter, namely, books, manuals, and instructional guides in the field of design methodology, generative aesthetics, and systems thinking; posters, postcards, and printed diagrams; printed educational materials relating to resonance, perception, and ontological design; journals and notebooks for reflective learning and field documentation; visual teaching aids in paper format; graphic prints and typographic compositions.
Class 35: Consultancy in the field of brand strategy and design direction; providing business consultancy services for cultural and creative industries; organisation of exhibitions and showcases for commercial or advertising purposes; promotion of design-led projects via digital platforms; market analysis and research services relating to generative brand positioning and cultural resonance; online retail services featuring books, printed materials, and digital publications.
Class 41: Educational services, namely, conducting workshops, seminars, and masterclasses in the field of generative design, language field theory, and aesthetic systems; online training programmes featuring interactive learning on field-based thinking and perception; publishing of books, visual essays, and scholarly works; organising lectures, interviews, and live talks on design ethics, resonance, and ontological aesthetics; providing a website featuring educational resources and generative tools; curation and hosting of generative learning communities and study groups.
Class 42: Design and development of software for semantic–frequency mapping and generative systems; providing temporary use of non-downloadable software for visualising field topologies and knowledge structures; scientific and technological consultancy relating to ontological design, field theory, and resonance mapping; research and development of tools for frequency-based learning interfaces and educational platforms; platform as a service (PaaS) featuring software tools for building, annotating, and deploying generative diagrams.
Class 43: Provision of community spaces and pop-up residencies for creative research, design gatherings, and generative workshops; temporary accommodation services for participants of design-led educational programmes and residencies; arranging and providing communal spaces for reflective and collaborative learning experiences; hospitality services for immersive learning retreats and aesthetic field immersion.

PENG Hsing Kai