Trade Mark Journal No.2025/048 28 November 2025
WO0000001886599 (35,41,42,43)
Office of origin: France
Date of International Registration:17 July 2025
Date of designation in the UK:
17 July 2025

International priority date claimed: 24 January 2025
(France)
(5115448)
- Class 35
- Consulting services regarding administration and commercial management of hotels; consulting, advisory and assistance services for advertising, marketing and promotion; business management and organization consultancy; branding creation services (advertising and promotion); advisory services with respect to corporate branding; production of video recordings for advertising purposes; branding strategy services, namely, developing business and advertising content; advertising and marketing agency services; commercial business management; design of marketing strategies; advertising services; public relations service; company audits (commercial analyses); market study and analysis services; commercial intermediation services; assistance in personnel recruitment and placement; human resources management and personnel recruitment services; drafting, consulting, development and implementation of advertising, marketing, communication and marketing strategies in the field of hotels, spas and food and beverage serving; promotion of hotels or hotel services, spa and restaurant services via the Internet; administrative management of restaurants, hotels and spas; hotel management services for others; human resources management and personnel recruitment services in the hotel field; business process management in the hotel field; advice on organization of hotel companies; advertising and promotional services in the hotel field; digital marketing campaigns in the hotel field; business data analysis in the hotel field; market research and analysis services in the hotel sector; outsourcing services in the field of commercial operations in the hotel field; information and advisory services relating to pricing policy for hotel establishments; organizing and conducting commercial events in the hotel field; providing recommendations of products or services to consumers for commercial purposes in the hotel sector; managing loyalty programs for third parties; marketing, managing and promoting loyalty programs; organizing promotional campaigns related to loyalty programs; managing databases relating to loyalty programs; analyzing commercial and behavioral data to optimize customer loyalty and marketing campaigns; strategic advice for the implementation and management of loyalty programs in the hotel industry; managing loyalty reward programs; managing and promoting restaurant offers, temporary accommodation and bars proposed by third parties in the context of a loyalty program; commercial management and commercial promotion, related to a loyalty program and to partnerships with hotels and hotel industry activities.
- Class 41
- Training; coaching [training]; staff training service; training services related to communication technology; electronic desktop publishing; organization of training applying distance instruction methods; organization and conducting of training workshops, colloquiums, conferences, conventions, seminars, symposiums; organizing entertainment events in the hotel sector; providing entertainment equipment and facilities in hotels; training services in the field of cleaning of hotels; education services relating to vocational training in the field of hotels, spas, and food and beverage serving; educational services relating to the service trades in food and beverage serving and luxury hotels; training service in the field of customer relations; training and education on the use of loyalty program tools; training and education in the field of customer experience; organizing and conducting events such as conferences, workshops, seminars and exclusive experiences; educational services in the field of customer relationship management; coaching (personalized training) and workshops for the staff of partner hotels to ensure seamless and aligned quality with the standards of a loyalty program; creating and organizing cultural, sporting, culinary or event experiences exclusive to members of the hotel program.
- Class 42
- Design, development and maintenance of software, software applications and mobile applications in the tourism, travel and hotel sector; design, development and maintenance of software, software applications and mobile applications in the field of hotel and restaurant management; software as a service (SaaS) in the field of hotel management; design, development and maintenance of computer systems and tools for updating databases in the hotel field; research and development of new products for third parties in the hotel sector; development of software and mobile applications within the framework of customer experience in the hotel field; design, development and maintenance of software, software applications and customizable mobile applications for customer experience and courses in the hotel sector; design, development and maintenance of software, software applications and mobile applications for the management of loyalty programs; hosting digital platforms for the management of benefits and points for members of a loyalty program; online non-downloadable software for accumulating, managing and redeeming loyalty points; developing digital solutions to improve the customer experience as part of loyalty programs; maintenance of computer systems and software used for managing loyalty programs.
- Class 43
- Hotel services; temporary accommodation; bar services; restaurant (food) services; catering services; temporary accommodation reservation; advisory services relating to hotel facilities; hotel catering services; assessing hotel rooms [hotel services]; information relating to hotels; advice and assessment of restaurant and hotel services provided by partners as part of a loyalty program; provision of online booking services in partner establishments for members of a loyalty program.
LUXURY PLACES & HOTELS
Representative: Monsieur Julien DELUCENAY ARDAN, 18 avenue de l'Opéra, F-75001 PARIS, FRANCE