Trade Mark Journal No.2026/018 1 May 2026

WO0000001900142 (35,44)

Office of origin: United States of America

Date of International Registration:8 September 2025
Date of designation in the UK: 8 September 2025
Image for mark 1900142

The mark consists of the literal elements "ALPHADOG BY ETALON" written in stylized form wherein the word "ALPHADOG" is above the wording "BY ETALON". The wording "ALPHADOG BY ETALON" appears below an image of a running dog with the middle portion appearing like a DNA double helix design. The dog's hind legs appear in the middle of the second 'A' in "ALPHADOG" to complete the letter.

International priority date claimed: 2 April 2025 (United States of America) (99116799)
Class 35
Providing a searchable online advertising and informational guide featuring the goods and services of other vendors via the internet in the field of pet goods and services; promoting the goods and services of others by providing a website featuring links to pet goods and services.
Class 44
Diagnostic and medical testing for animals.

ETALON

Representative: Richard Todd Armstrong, Ph.D. Clark+Elbing LLP, One Financial Center, Suite 2110, Boston MA 02111, UNITED STATES OF AMERICA