# Trade Mark Journal No.2026/027 3 July 2026

## UK00004390827 21 May 2026 (35,36)

GREAT WEST

International priority date claimed: 15 May 2026 (Canada) (2475829)

Class 35
  Business administration services in the fields of financial investment services; administrative, consulting and public relations services to subsidiaries and affiliated companies; business management services to subsidiaries and affiliated companies.
Class 36
  Asset management services provided by a holding company; asset investment management services provided by a holding company; alternative asset funds management services provided by a holding company; wealth management services provided by a holding company; Financial services namely, financial planning and investment advisory services provided by a holding company to subsidiaries and affiliated companies; financial management of company shares and financial business interests; financial management for subsidiaries and affiliated companies; Holding company services, namely provision of investment capital, financial reporting, financial management, financial planning and investment advisory services to subsidiaries and affiliated companies; holding company services, namely financial reporting management of subsidiaries and affiliated companies; holding company services, namely provision of investment capital, financial development, majority control ownership position and operational risk analysis to subsidiaries and affiliated companies; holding company services, namely financial management in the nature of allocation of investment capital to affiliates; holding company services, namely acquisition, management, and transfer of company stakes as well as the intermediation of equity capital financing of subsidiaries and affiliated companies, namely asset acquisition, consultation, development and management services; holding company services, namely acquisition, possession, development and administration of assets; providing investors with financial information about subsidiaries and affiliates; Investor relations services; investment services provided by a holding company, namely the investing in and the management of businesses and the realization of dividends, profits, capital gains, cash and securities from such businesses and the distribution of dividends, profits, capital gains, cash and securities; investment services provided by a holding company, namely the investing in and the management of businesses in the fields of financial asset management, retirement planning, wealth management, financial planning, financial trust operations, financial investment brokerage, fintech, digital financial and investing services, commercial real estate, securities brokerage, mortgage brokerage, insurance, mutual funds, estate trust planning, tax and taxation planning, and real estate investment, and the realization of dividends, profits, capital gains, cash and securities from such businesses and the distribution of dividends, profits, capital gains, cash and securities; investment services, namely providing consulting to investors in the field of financial investment services; provision of investment capital; share registration services; securities transactions registration services; investment management services provided by a holding company; providing financial investments for others in the field of equity sharing and equity financing agreements; financial investments in the fields of private equity; financial placement of private equity funds for others; management of private equity funds; consultancy in the field of private equity investment; financial investment management; capital investment management; investment management, administrative, financial analysis, financial investment counselling, financial management and financial advisory services to other businesses; investment management, administrative, financial analysis, financial investment counselling, financial management and financial advisory services to businesses in the fields of financial asset management, retirement planning, wealth management, financial planning, financial trust operations, financial investment brokerage, fintech, digital financial and investing services, commercial real estate, securities brokerage, mortgage brokerage, insurance, mutual funds, estate trust planning, tax and taxation planning, and real estate investment.

Great-West Lifeco Inc.

Representative: Kilburn & Strode LLP