Trade Mark Journal No.2026/038 18 September 2026

Mark 2

PURPOSE TO ACTION FRAMEWORK

Class 35

Business administration and management; organisation administration and management; government administration and management; administration and management of practitioners, leaders, consultants and subject matter experts focused on economics, governance, strategy, policy design, process design, management systems, operational design, HR, IT, artificial intelligence and change management; administration and management of communities of practice focused on economics, governance, strategy, policy design, process design, management systems, HR, IT, artificial intelligence and change management; administration and management of individuals and groups focused on economics, governance, strategy, policy design and policy implementation; administration and management of a collective group of individuals, organisations and government officials focused on economics, governance, strategy, policy design and policy implementation; administration and management of a collective of governance experts, economic experts, strategy experts, policy experts, operational experts, organisational psychologists, neuroscientists, behavioural scientists, data scientists and change management experts; stewardship of cross generational groups of citizens, governance experts, economic experts, and policy experts; stewardship of a cross generational collective of purposeful citizens; administration and management of cross generational communities collectively focused on economics, governance, purposeful policy and practice; administration and management of cross generational individuals, groups, communities and organisations collectively focused on purpose, policy, process and people; administration and management of cross generational individuals, groups, communities and organisations collectively focused on purpose, people, place and planet; administration and management of cross generational communities collectively focused on policy, impact and collaborative change; administration and management of cross generational communities collectively focused around purpose and impact; administration and management of cross generational communities; audit services; advertising; marketing; advertising and marketing of consultants, advisors, auditors; marketing; advertising and marketing of practitioners, consultants, advisors and communities of practice; advertising and marketing of consultancy services, advisory services and audit services; advertising, marketing and promotion of groups and organisations focused on governance, strategy, policy design, and policy implementation; advertising of citizen groups, policy groups, economic forums, think tanks, economic think tanks, lobby groups, political parties, government organisations, non government organisations, charities, not for profit organisations, institutions, communities, neighborhoods, individuals and groups; marketing of citizen groups, policy groups, government organisations, non government organisations, charities, not for profit organisations, institutions, individuals and groups; advertising of strategy groups and policy groups; marketing of strategy groups and policy groups; promotion of strategy groups and policy groups; advertising of citizen groups, government organisations, non government organisations, charities, not for profit organisations, institutions, communities, neighborhoods, individuals and groups in relation to social action, climate action, environmental action, purposeful action, political action, strategy, vision, mission, purpose, development and learning, wellbeing, sustainability, volunteering, community action and good deeds; marketing of citizen groups, government organisations, non government organisations, charities, not for profit organisations, institutions, communities, neighborhoods, individuals and groups in relation to policy, social action, climate action, environmental action, purposeful action, political action, strategy, vision, mission, purpose, development and learning, wellbeing, sustainability, volunteering, community action and good deeds; administration and management making use of citizen centric indicators, impact metrics, measures and scores to help guide decision making and change management programmes; administration and management making use of citizen centric indicators, metrics, measures, scores, verbatim feedback and data to help guide policy making and change management programmes; administration and management making use of citizen centric indicators, metrics, measures, scores, verbatim feedback, data and artificial intelligence enabled systems to help guide policy making and change management programmes; administration and management making use of meaningful indicators, metrics, measures and scores to help guide policy making and change management programmes; administration and management making use of meaningful indicators, metrics, measures, scores, verbatim feedback and data to help guide policy making and change management programmes; administration and management making use of meaningful indicators, metrics, measures, scores, verbatim feedback, data and artificial intelligence enabled systems to help guide policy making, decision making and change management programmes; administration of recognition and rewards systems; administration of points schemes; administration and management of points systems related to purposeful action and active citizenship; providing information relating to employment; providing employment references; providing employment information via curriculum vitae and references; marketing and advertising of citizen roles and political jobs; marketing and advertising of citizen roles, political positions and job roles; providing advice and consultancy relating to political appointments; appointment and recruitment to political posts; government marketing; political marketing, advertising and promotional services; promotional services for political purposes; news and current affairs clipping services; public relations for political purposes; public relations for politicians and political parties; public opinion polling; public opinion surveys; administration and management of voting systems, polling, surveys, collaboration, knowledge and wisdom development, public decision making and community decision making; providing political ratings to support public decision making; providing political rankings to support public decision making, public relations, marketing and advertising; opinion polling; advertising services; marketing services; publicity services; promotional services; advertising for others; retail and retail services in relation to books, training materials, videos; online retail and online retail services in relation to books, training materials, videos; information, advisory and consultancy services relating to all the aforesaid.

Class 41

Education and training; education; education services; training services, seminars, workshops, forums, and conferences; education, training and research in economics, leadership, governance, policy design and policy implementation; education and training in business administration, governance, economics and business management; business education and training; education and training programmes in governance and organisational management; economic research, leadership research, governance research, education and training; education and training of executives, directors, leaders, advisors, auditors, accountants, consultants, managers and staff; education and training in human resource management; education and training in policy design, audit, assessment and certification; education and training in audit practices and assessment; education and training in the conducting of purposeful audits being corporate, wellbeing, environmental, social, governance and policy audits; education and training in conducting purpose audits being corporate, wellbeing, environmental, social and governance audits; education and training in the conducting of wellbeing audits of staff, suppliers, customers, communities and key stakeholders of an organisation; education and training of wellbeing practitioners, school teachers and educators in others educational establishments; issuing of certificates and awards; education and training in policy design and policy implementation; educational research; education in schools, colleges, academies, universities and other education establishments; educational research in leadership, governance, policy design and economics; issuing of certificates and awards; issuing of certificates and awards by training establishments; issuing of awards and certificates to schools, academies, colleges, universities and other educational and research establishments; issuing of awards and certificates by schools, academies, colleges, universities and other educational and research establishments; issuing of educational certificates and awards; issuing, recording and displaying of awards, certificates, points and types of points; issuing of points in schools, academies, colleges, universities and other educational and research establishments; providing information relating to schools, academies, colleges, universities and other educational and research establishments; providing information relating to education; education services; school services; college services; university services; educational services provided by schools, colleges and within other educational and research settings; mentoring and coaching; education information services; education within schools, academies, colleges, universities and other educational establishments; education services within schools, academies, colleges, universities and other educational establishments; provision of education and training; education, teaching and training; education and instruction services; education information services; education information; education services; online education services; educational services related to organisational health; educational services related to business health; educational services related to economic health; arranging of educational events; conducting of educational events; arranging and conducting of educational discussion groups, not on-line; arranging and conducting of in-person educational forums; creation [writing] of podcasts; creation [writing] of educational content for podcasts; online publications, namely blogs; digital video, audio and multimedia entertainment publishing services; entertainment services for sharing audio and video recordings; production of videos; production of training and instruction videos; publishing of instructional books; provision of online training and instruction; information, advisory and consultancy services relating to all the aforesaid.