# Trade Mark Journal No.2025/027 4 July 2025

## UK00004216818 10 June 2025 (9,10,11,16,20,21,28,35,36,38,39,41,42,44,45)

wivie

Class 9
  Downloadable mobile applications; downloadable software for health tracking, wellness monitoring, and contextual health insights; wearable electronic devices for tracking biometric and lifestyle data; sensors for detecting heart rate, sleep patterns, stress levels, and activity; downloadable software for caregivers to monitor and manage health data remotely; Downloadable software development kits (SDKs); APIs for integrating contextual health data into third-party platforms, apps, or devices; developer tools for building services on top of a contextual wellness framework; Software for simulating health trajectories based on contextual data inputs; systems that generate non-diagnostic predictive health outcomes, “digital twin” simulations, or AI-generated aging insights. ; Embedded operating systems for wearable wellness devices; firmware and middleware for contextual health processing and ambient monitoring systems; Software and embedded systems for humanoid robots or smart companions used in elder care and wellness assistance; AI interfaces designed for embodied systems; Software for managing personal wellness profiles, identity-linked health histories, and contextual wellness data passports; digital ID systems for securely transmitting health-related data across platforms; Software for managing ethical decision-making logic, consent rules, and escalation protocols in AI-powered wellness systems; Smart wearable devices in the nature of bracelets or bands for wellness purposes, not for medical use; smart rings; smart accessories for health and fitness tracking.
Class 10
  Wearable medical devices for monitoring physiological functions including heart rate, respiratory rate, stress levels, and emergency status; emergency alert devices worn on the wrist; apparatus for tracking biometric data for health risk assessment.
Class 11
  Smart lighting systems, ambient air filters, temperature regulators, circadian rhythm lighting, and home environment optimization devices; systems integrated with wellness platforms to promote sleep, reduce stress, and improve daily health conditions; lighting and air systems responsive to contextual health data; smart environmental controls designed to assist elderly individuals or vulnerable populations.
Class 16
  Printed publications, namely guides, manuals, instructional booklets, workbooks, and reference materials in the fields of health, wellness, aging, caregiving, and lifestyle management; printed user guides and training manuals for digital wellness platforms; printed onboarding kits for enterprise users, caregivers, and patients; printed posters and brochures for health education and engagement programs.
Class 20
  Furniture and furnishings incorporating wellness technology, including biometric sensors, ambient lighting controls, and posture correction features; adaptive and ergonomic seating, beds, and workstations designed for aging users; smart furniture connected to health monitoring platforms; physical support systems integrated into the living environment for wellness optimization.
Class 21
  Non-medical containers for wearable devices; protective cases and holders for smart bands or health tracking devices; packaging containers for wellness products.
Class 28
  Exercise equipment for physical rehabilitation, balance improvement, and elderly mobility; brain-training kits and cognitive health tools; wellness kits combining physical and mental stimulation; low-impact fitness devices adapted for aging or at-risk populations; gamified wellness tools and activity systems that promote daily movement, stretching, and health engagement.
Class 35
  Business consulting services relating to the implementation and optimization of wellness platforms for enterprise clients, including care homes, health insurers, clinical networks, and corporate wellness providers; advisory services in the field of digital wellness transformation, patient and caregiver engagement strategies, and integration of contextual health data into enterprise workflows; consultancy relating to the design and delivery of care coordination systems, health monitoring dashboards, and partner network activation; Online marketplace services for connecting wellness professionals with caregivers or elderly users; community engagement and management services for health and wellness networks; influencer and brand ambassador program management; Talent and workforce coordination systems for caregivers, health aides, and wellness specialists; scheduling, credential verification, and on-demand deployment of care professionals; Business services relating to data licensing, anonymized wellness data exchanges, and platform-mediated marketplace access to non-personal health trends and behavioral insights. Why: Protects the data economy side — if you later monetize de-identified trends via B2B.
Class 36
  Advisory services relating to the design and administration of wellness-linked insurance programs; consultancy regarding the integration of wellness data into health insurance platforms and employer benefit schemes; financial services relating to rewards and incentives based on health behavior and contextual wellness tracking; platforms facilitating data-sharing between wellness platforms and insurers; financial analytics based on pre-clinical and behavioral health patterns.
Class 38
  Providing access to communication platforms for messaging and video between caregivers and wearers; telecommunications services enabling data exchange, voice and video communication for health and wellness check-ins; Enterprise-level communication platforms for team coordination, patient monitoring, and care updates; real-time communication software for distributed care teams; Voice-enabled software for delivering contextual wellness guidance, updates, and alerts; voice interface for caregiver check-ins or emotional wellness prompts.
Class 39
  Delivery and distribution services for wellness devices, smart home kits, or aging-in-place bundles.
Class 41
  Providing educational content in the field of health, wellness, caregiving, and aging; online training sessions and courses for caregivers and family members; non-downloadable instructional videos and resources for using wellness platforms; Hosting conferences, publishing expert content, podcasts, webinars, and non-downloadable video media in the field of health innovation, aging, wellness technology, and digital caregiving; Providing certifications, digital credentials, or verified training programs for caregivers and wellness specialists using the Wivie platform; Educational resources and toolkits for helping children and families understand aging, caregiving, and emotional wellness in multigenerational households.
Class 42
  Software as a service (SaaS) and platform as a service (PaaS) featuring software for health and wellness monitoring, contextual data analysis, and lifestyle recommendation generation; providing temporary use of non-downloadable software to analyze health metrics, lifestyle patterns, and generate wellness summaries for end users; Software as a service (SaaS) for enterprise clients including care homes, insurers, and wellness providers; providing non-downloadable software for multi-party care coordination, proactive alerting, and longitudinal health data contextualization across multiple users; Clinical Software Layer: Non-diagnostic artificial intelligence software for early identification of health pattern changes and contextual interpretation of wellness data; data fusion platform for clinicians to receive structured health summaries; integration tools for clinical decision support and care team collaboration; roviding temporary use of white-label software platforms for contextual health, wellness monitoring, and care coordination; technology licensing services in the field of health informatics and contextual wellness operating systems; Providing machine learning platforms as a service (MLaaS) for health-related signal interpretation, real-time trend detection, anomaly detection, and personalized wellness decision support; Software for detecting, analyzing, and interpreting emotional states using physiological and behavioral data; contextual recommendation engines for emotional wellness support and cognitive resilience; Provision of APIs, developer sandboxes, and integration frameworks for third-party wellness applications, smart home devices, insurers, hospitals, or robotics platforms. ; AI-driven tools for scoring, tagging, and escalating health-related risks before clinical intervention thresholds are crossed; early detection platforms for preclinical warning signs.
Class 44
  Wellness information services; providing health and lifestyle insights based on aggregated and contextualized user data; advisory services relating to personal well-being, sleep, nutrition, hydration, and stress management; remote wellness monitoring services; lifestyle consulting for older adults and their caregivers; Wellness Oversight & Risk Detection: Providing wellness assessment tools for enterprise use; health insight generation services for population-level trend detection; consulting services relating to pre-clinical wellness monitoring and intervention guidance within institutional care settings; Clinically Adjacent Support: Health and wellness advisory services for clinicians, therapists, and caregivers; providing contextualised health information to support proactive care planning and patient education; non-diagnostic monitoring of health status changes in elderly or at-risk individuals.
Class 45
  Non-medical personal support services for elderly individuals and their caregivers; digital care coordination services; AI-powered personal assistant platforms for wellness guidance and caregiving logistics; concierge-style wellness management; systems for managing user consent, relational permissions, and health data access within family or care networks; digital guardianship tools and escalation pathways for wellness scenarios; Providing digital tools and services for managing user consent, privacy preferences, legal rights relating to health data, and ethical data-sharing between caregivers, companions, and third parties; platforms for establishing personal data guardianship, delegation of wellness authority, and emergency override permissions.

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