# Trade Mark Journal No.2025/027 4 July 2025

## UK00004224481 25 June 2025 (35,42)

LuxDirect

Class 35
  "Business intelligence, marketing optimization, and analytics services for hotels, provided through software platforms and digital tools.".
Class 42
  "Software as a Service (SaaS) for hotels, featuring AI-powered tools to improve direct booking performance, visibility scoring, structured data optimization, and generative engine optimization.".

Shamus Smith