# Trade Mark Journal No.2025/030 25 July 2025

## WO0000001861503 (35,36)

Office of origin: United States of America

Date of International Registration:30 January 2025
Date of designation in the UK: 30 January 2025

International priority date claimed: 7 August 2024 (United States of America) (98686494)

Class 35
  Providing business management consulting services; advising businesses in strategic management and development of overall corporate strategy and business initiatives; corporate management consulting services to assist executives in business decision making; business advisory services, namely, advising businesses through the use of consulting tools and techniques that enable strategic business decision making; providing information in the field of business management; providing information in the field of strategic business management and development of corporate strategy and business initiatives; development of marketing strategies and concepts; brand positioning services; data analysis services, namely analyzing data regarding public perceptions of commercial brands; conducting brand awareness surveys for others; business consulting services, namely data collection, data visualization, data analytics, data optimization, data benchmarking, research surveys, and generating reports for use in business management, marketing, advertising and brand positioning; marketing advisory services, namely, compilation, processing, preparation and provision of business information for use in evaluating marketing campaigns; brand evaluation services, namely, providing and updating a score for measuring public opinion about brands and trends in commercial marketing activities; business consulting services, namely, providing insights and guidance and quantifying public sentiment of brands; brand evaluation services, namely, providing a metric for public perceptions of brands; providing reports regarding the public perceptions of brands.
Class 36
  Preparation and provision of financial information for use in evaluating marketing campaigns.

The Boston Consulting Group, Inc.

Representative: Sigrid Neilson DLA Piper LLP (US), 500 Eighth Street, NW, Washington DC 20004, UNITED STATES OF AMERICA