# Trade Mark Journal No.2025/036 5 September 2025

## UK00004221654 19 June 2025 (9,35,36,39,41,42,43,45)

PAYREWARDS

International priority date claimed: 24 December 2024 (Australia) (2509577)

Class 9
  Computer software; computer software for processing and analysing market information; computer software for business administration; computer software for business purposes; computer software for processing and facilitating payments, electronic payments, business to business payments, funds transfers and financial transactions; computer software for the provision of financial services; computer software for data analysis and business data analysis; computer software for encryption; downloadable software applications (apps); downloadable software applications (apps) for processing and facilitating payments, electronic payments, business to business payments, funds transfers and financial transactions; downloadable software applications (apps) for the provision of financial services; database software; data mining software; machine learning software for analysis; magnetically encoded cards; encoded cards for use in relation to the electronic transfer of funds; transaction cards; cards carrying recorded or encoded information; charge cards; credit cards; payment cards; smart cards; electronic calculators; data processing equipment; downloadable digital content.
Class 35
  Management, organisation, operation and supervision of loyalty schemes or programs; the supply of benefits in connection with loyalty and incentive schemes; loyalty programs involving discounts or incentives; collection of data and information, including in relation to consumers, markets, commercial activity and statistics; data analysis services; membership privileges programmes; loyalty recognition programmes; promoting the use of online payment services through use of an artificial currency as part of a loyalty reward programme; consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of customer loyalty programmes that allows members to redeem goods and services in exchange for points earned; advertising services; marketing services; online marketing services; business marketing services; database marketing services; promotion (advertising) of consumer rewards; sales promotion; providing online retail services connected with the sale of airline tickets and hotel room reservations, travel packages, travel experiences, tickets for travel, hospitality packages, reservations at hospitality venues, tickets for entertainment events, tickets for cultural events, tickets for recreational events, event packages, apparel, bags, handbags, briefcases, luggage, watches, fashion accessories, motor vehicles, sporting apparatus, alcoholic beverages, wine, spirits, hampers and gift cards; provision of an online market place for buyers and sellers of goods and services; providing online retail services connected with the sale of airline tickets and hotel room reservations, travel packages, travel experiences, tickets for travel, hospitality packages, reservations at hospitality venues, tickets for entertainment events, tickets for cultural events, tickets for recreational events, event packages, apparel, bags, handbags, briefcases, luggage, watches, fashion accessories, motor vehicles, sporting apparatus, alcoholic beverages, wine, spirits, hampers and gift cards to redeem customer loyalty points; collection of data and information, including in relation to consumers, markets, commercial activity and statistics; data analysis services; market research and survey services; market information services; market analysis services; provision of business information; provision of user reviews for advertising purposes; provision of user reviews for commercial purposes; organisation of subscriptions for others; arranging subscriptions for others; arranging subscriptions to information packages; business and financial auditing; economic forecasting and analysis; economic forecasting for business purposes; market forecasting services; business management; business assistance; administration of business affairs; business data research; office functions; online financial services comparisons; provision of information, advisory and consultancy services in relation to the foregoing.
Class 36
  Financial services; monetary services; computerised financial services; financial services, namely, electronic funds transfer; financial transaction services; financial payment services; clearing and reconciling financial transactions; electronic payment services; payment card, credit card and debit card transaction processing services; issuing payment cards, credit cards and debit cards; provision of transactional services relating to point-of-sale transactions, card accessed financial services and card operated financial services; financial services associated with promotional incentive schemes, points schemes, loyalty schemes, frequent flyer schemes and frequent buyer schemes; financial services relating to financing the cash flow of business clients; bill payment services; issuing of tokens of value; issuing of vouchers or tokens of value in relation to the supply of benefits for customer loyalty, frequent flyer and frequent buyer schemes; issuance of stored value cards; financial market information services; financial analytics services; financial modelling services; insurance services; travel insurance services; monetary exchange; digital currency trading services; providing extended warranties; online banking services; provision of information, advisory and consultancy services in relation to the foregoing.
Class 39
  Travel booking services; travel reservation and booking services; provision of travel services; organising and arranging tourism, transport and travel services; provision of travel services from a frequent flyer, loyalty program or points scheme; transportation and travel booking and reservation services provided in relation to a frequent flyer, loyalty program or points scheme; priority boarding, check-in, seating and reservation services for frequent air travellers; airline ticket booking services; issuing tickets for travel; itinerary planning services; organisation of holiday travel; tour organising; tourist guide services for travel; provision of information, advisory and consultancy services in relation to the foregoing.
Class 41
  Arranging entertainment events and packages; arranging of recreational events, live performances, musical concert, cultural events, film events; the sale of tickets and packages in relation to recreational events, live performances, musical concert, cultural events, film events; entertainment services; booking agency services for sports, entertainment, cultural and educational events; provision of information relating to entertainment, music, live performances and entertainment events; ticket agency services; provision of information, advisory and consultancy services in relation to the foregoing.
Class 42
  Providing temporary use of non-downloadable software for processing electronic payments; providing temporary use of non-downloadable software for managing promotional incentive schemes, frequent flyer schemes, points schemes, loyalty schemes and frequent buyer schemes; providing temporary use of non-downloadable software to store, manage, analyse and report data; providing temporary use of non-downloadable computer software for financial analysis and reporting; electronic monitoring of monetary and financial transactions; encryption of data; encryption, decryption and authentication of information, messages and data; software as a service (SaaS); platform as a service (PaaS); online provision of web-based applications and software (non-downloadable); technology services for financial transaction services; hosting of software and databases; hosting computer sites (web sites); internet portal services (designing or hosting); creating, designing and developing website-based indices of information for others (information technology services); data mining services; electronic data storage; technical data analysis services; programming of software for market study and market research purposes; design of computer software for processing data; design and development of software for evaluation and calculation of data; development of databases; hosting platforms on the Internet; provision of information, advisory and consultancy services in relation to the foregoing.
Class 43
  Booking services for hotels; temporary accommodation booking and reservation services; restaurant booking and reservation services; hospitality services being food and drink services; hospitality services being temporary accommodation; catering services; bar services; accommodation services; provision of information, advisory and consultancy services in relation to the foregoing.
Class 45
  Concierge services; personal concierge services for others comprising on-demand reservations and personal arrangements and providing customer-specific information to meet individual needs; provision of information, advisory and consultancy services in relation to the foregoing.

Pay.com.au Limited

Representative: Hansel Henson Limited