# Trade Mark Journal No.2025/049 5 December 2025

## UK00004302596 28 November 2025 (9,16,18,25,28,35,41,42)

The Money Dog

Class 9
  Downloadable digital files and electronic publications; downloadable e-books, handbooks, guides, manuals, workbooks, templates, toolkits, worksheets, journals, planners, checklists, spreadsheets and digital educational resources; downloadable audio and video recordings, training recordings, podcasts, animations and multimedia content; downloadable graphics, artwork, illustrations, images and logos for digital media, promotional use or merchandising; downloadable digital merchandise including wallpapers, icons, avatars, art prints and digital collectibles; downloadable digital files authenticated by non-fungible tokens (NFTs); downloadable computer software and mobile applications for education, training, personal development, goal-setting, habit-tracking and productivity enhancement; all the aforesaid relating to financial-education, business-education, storytelling, personal-growth or motivational content.
Class 16
  Printed books, handbooks, manuals, guides, workbooks, worksheets, journals, planners, notebooks, organisers, posters, storybooks, charts and educational materials; printed artwork, illustrations, art prints and graphic representations; stationery and printed teaching materials; printed promotional materials including labels, certificates, flyers, brochures, stickers and decals; collectible printed items featuring artwork or characters; printed packaging for educational or merchandise goods; all the aforesaid relating to financial-education, personal-development, business-education, storytelling or motivational content.
Class 18
  Leather and imitations of leather; goods made of leather and imitations of leather; bags; handbags; tote bags; crossbody bags; backpacks; rucksacks; duffle bags; travel bags; weekend bags; briefcases; messenger bags; shoulder bags; purses; wallets; cardholders; key cases; pouches; cosmetic bags; toiletry bags; luggage; suitcases; straps; belts; umbrellas; accessory cases; all of the aforesaid being branded merchandise featuring the applicant’s mark, logos, artwork or characters.
Class 25
  Clothing, footwear and headwear; hoodies, T-shirts, sweatshirts, tracksuits, jackets, coats, jumpers, knitwear, shorts, trousers, leggings, socks and gloves; caps, beanies and apparel accessories; all being branded merchandise featuring the applicant’s mark, logos, artwork or characters.
Class 28
  Toys, figurines, collectable models, plush toys, action figures, 3D models, puzzles, games, novelty items, collectibles and playthings; character toys, novelty merchandise and collectable items based on the applicant’s artwork, branding, designs, characters or stories.
Class 35
  Retail and online retail store services connected with downloadable digital files, printed publications, books, apparel, accessories, toys, collectibles and branded merchandise; operation of online marketplaces for digital products, educational materials, apparel, artwork, collectibles and branded goods; business consultancy and advisory services relating to entrepreneurship, brand development, digital content creation, online business development, marketing strategy and revenue growth; advisory services in the fields of digital marketing, social media strategy, content marketing, audience development, search-engine optimisation and brand positioning; promotion of goods and services via multimedia channels, social-media platforms and online content networks; creation, production and distribution of marketing, advertising and branded content; dissemination of promotional materials; commercial information, market analysis and consultancy provided via websites, digital platforms and social-media channels; management, organisation and administration of subscription-based programmes, online communities, membership sites and digital learning platforms; consultancy relating to e-commerce strategy, brand expansion, licensing and franchising; provision of commercial information and consultancy relating to the creation, distribution, monetisation and marketing of digital content.
Class 41
  Education, training and entertainment services; publishing of books, digital publications and multimedia content; provision of online non-downloadable videos, animations, lessons and educational materials; coaching, instruction and seminars in financial literacy, personal development, entrepreneurship and business skills; organisation and conduct of courses, workshops, classes, webinars, tutorials, lectures, events and educational programmes; production, presentation and distribution of podcasts, audiovisual content, digital courses and multimedia materials for streaming or online viewing; publication of printed and online non-downloadable materials including books, guides, newsletters, blogs, journals and educational resources; operation of online learning platforms, digital membership sites and educational communities; storytelling and narrative-based content creation services; motivational and educational speaking services.
Class 42
  Design and development of software, mobile applications, digital platforms and online tools relating to personal development, productivity, habit tracking, behavioural change and educational content; providing temporary use of non-downloadable software for learning management, progress tracking, content delivery and interactive training; design and development of online portals, interactive websites, user interfaces and personalised learning environments; hosting, maintenance and updating of software, websites and digital content platforms; software-as-a-service (SaaS) featuring tools for goal-setting, behaviour optimisation, content management and structured learning; development of algorithms, AI-driven tools and data-processing systems for personalised user experiences in the fields of personal development and education; development of machine-learning and AI-assisted tools for personal development, behaviour optimisation, interactive learning and personalised education experiences; technical consultancy relating to the design, development and implementation of digital learning systems and online platforms.

The Money Underdog Ltd