# Trade Mark Journal No.2026/020 15 May 2026

## UK00004367134 31 March 2026 (9,35,42)

Event AIQ

Class 9
  Computer software; downloadable computer software; mobile apps; mobile application software; computer applications for data processing; computer applications for data analysis; computer applications for presentation of data; computer applications for measurement of data; computer applications for measurement of data in the fields of events, sport, culture and leisure; computer applications for aggregation of consumer and customer data; computer applications for measurement, analysis and presentation of data pertaining to consumer behaviour; downloadable publications and texts.
Class 35
  Advertising and marketing services; Market research, analysis, reporting and market intelligence services; business data analysis; compiling and analysing business data for the purpose of determining the effectiveness of events, cultural programmes, leisure attractions and event locations; advertising analysis; analysis of advertising response; collection and analysis of quality metric data for marketers and advertisers for business purposes; collection and compilation of information into computer; monitoring advertisement engagement for business purposes; measuring and optimizing performance of marketing strategies; advertising optimization services; business management consulting with relation to strategy and marketing, particularly in the use of analytics and machine learning for understanding the effect of marketing on consumer behaviour; information, advisory and consultancy services in relation to all of the above.
Class 42
  Computer services; constructing an internet platform for the exchange of information; providing an internet platform for the exchange of information; provision of a website containing information and advice relating to economic, reputational, social and environmental outcomes; software as a service [SaaS]; software as a service [SaaS] in the field of data analysis and presentation; software as a service [SaaS] in the field of data analysis and presentation; computer software design; computer software consultancy; electronic data storage; installation of computer software; maintenance of computer software; platform as a service [PaaS]; development of computer platforms; technological consulting services for data analysis; information, advisory and consultancy services relating to the aforesaid services.

The Sports Consultancy Limited

Representative: Novagraaf UK