# Trade Mark Journal No.2026/020 15 May 2026

## UK00004370135 8 April 2026 (9,42)

International priority date claimed: 3 December 2025 (China) (88951193)
International priority date claimed: 3 December 2025 (China) (88951199)

Class 9
  Downloadable computer software for the collection, editing, organizing, modifying, book marking, transmission, storage, and sharing of data and information; Downloadable software development and publishing tools; Downloadable software for scaling the distribution of other software; downloadable software for advertising, marketing, and monetizing other software; Downloadable software for software user acquisition management and scaling; Downloadable software for streaming audio and video content on mobile phones, tablets, personal computers, and televisions; Downloadable and installable computer software in the field of e-commerce for tracking and optimizing digital advertising revenue and profitability; Downloadable and installable computer software in the field of e-commerce using artificial intelligence for use in optimizing advertising impressions and determining optimal placement of advertisements; Downloadable and installable computer software in the field of e-commerce featuring software for use in optimizing automated advertising campaigns and managing advertising inventory; Downloadable and installable computer software in the field of e-commerce featuring software for purposes of determining optimal placement of advertisements; Downloadable and installable computer software in the field of e-commerce featuring software for programming, managing, reporting, planning and delivery of automated advertising; all of the foregoing used in connection with digital advertising; none of the foregoing being for the provision of financial investment portfolio services or the provision of financial management services.
Class 42
  Design and development of computer software and mobile applications; Software and mobile application technical support services, namely, troubleshooting of computer and mobile application software problems, and services for the updating and maintenance of computer and mobile application software; Software as a service (SaaS) services featuring software for mobile application software development; Providing online non-downloadable software for the collection, editing, organizing, modifying, book marking, transmission, storage, and sharing of data and information; providing online non-downloadable software development and publishing tools; Providing online non-downloadable software for scaling the distribution of other software; Providing online non-downloadable software for advertising, marketing, and monetizing other software; Providing online non-downloadable software for user acquisition management and scaling; Information, advisory, and consulting services relating to the aforesaid services; all of the foregoing used in connection with digital advertising; none of the foregoing being for the provision of financial investment portfolio services or the provision of financial management services.

AppLovin Corporation

Representative: J A Kemp LLP