Trade Mark Journal No.2026/030 24 July 2026

UK00004414770 12 July 2026 (9,35,41,42,45)

VRZ

Class 9: Virtual reality software; augmented reality software; mixed reality software; downloadable computer game software; computer game software for use with virtual reality headsets; virtual reality headsets; virtual reality glasses; head-mounted displays; computer hardware for virtual reality systems; motion tracking sensors; motion capture apparatus; position and location tracking apparatus; optical sensors; infrared sensors; haptic feedback apparatus; wearable computers; interactive touchscreen display panels; projectors; electronic control apparatus for entertainment installations; downloadable artificial intelligence software; downloadable software using artificial intelligence for the operation and management of entertainment venues; computer software for machine learning; computer software platforms for immersive entertainment; downloadable software for the operation of location-based entertainment venues; downloadable mobile applications for booking and managing entertainment venue bookings; downloadable software for creating and managing virtual environments; downloadable software for processing electronic payments; encoded cards; electronic key cards; downloadable virtual goods, namely, computer programs featuring virtual items for use in virtual and augmented reality environments; downloadable digital collectibles; downloadable audio and video recordings featuring entertainment content; interactive multimedia software; recorded computer game software; electronic game software; software development kits (SDKs).
Class 35: Business franchising services; provision of business assistance in the establishment and operation of entertainment venues; franchising, namely, consultation and assistance in business management, organisation and promotion; business management of entertainment venues for others; business administration of entertainment venues; business consultancy relating to the licensing of entertainment concepts; business intelligence services; advertising and marketing services; marketing and promotional services for franchisees; administration of customer loyalty programmes; loyalty scheme services; online retail store services featuring virtual goods for use in virtual and augmented reality environments; retail services connected with the sale of virtual reality apparatus, computer game software and entertainment merchandise; retail and wholesale services connected with the sale of party novelties, toys, party stationery, clothing and headwear.
Class 41: Provision of entertainment venues; entertainment services in the nature of location-based virtual reality experiences; provision of virtual reality entertainment facilities; provision of augmented and mixed reality entertainment facilities; providing amusement facilities; amusement arcade services; provision of amusement centres; entertainment services, namely, provision of immersive interactive experiences; providing virtual reality game services; providing augmented reality game services; interactive entertainment services; provision of online interactive entertainment; online game services provided via computer networks and mobile devices; organisation of entertainment events; organisation of corporate entertainment events; organisation of team building events [entertainment]; organisation of parties [entertainment]; party planning [entertainment]; birthday party services; provision of facilities for children's parties; booking of seats for entertainment events; ticket reservation and booking services for entertainment events; rental of virtual reality equipment for entertainment purposes; coaching and instruction in the use of virtual reality equipment; e-sports services; organisation of gaming competitions; educational services provided through immersive technology; production of entertainment content for virtual reality; creation of virtual reality content for entertainment purposes.
Class 42: Software as a service (SaaS) featuring software for immersive entertainment; software as a service (SaaS) featuring artificial intelligence software; platform as a service (PaaS); providing artificial intelligence software as a service; design and development of virtual reality software; design and development of computer game software; design and development of immersive entertainment systems; design of virtual environments; hosting of virtual environments; hosting of digital content; provision of non-downloadable software for creating virtual and augmented reality experiences; cloud computing services; providing virtual computer systems through cloud computing; server hosting; computer programming; maintenance and updating of computer software; data encryption services; technical support services relating to virtual reality systems; information technology consultancy relating to immersive technology; rental of computer software; hosting an online platform for booking and managing entertainment experiences.
Class 45: Licensing of intellectual property; licensing of computer software; licensing of computer game software; licensing of trade marks; licensing of entertainment concepts; licensing of technology; intellectual property consultancy; management of intellectual property rights; legal services relating to the licensing and exploitation of intellectual property; licensing of franchise concepts.

Polybius Interactive Limited