Trade mark decision

BL Number

O/400/14

Decision date

9 September 2014

Hearing Officer

Mr A James

Mark

ZICO 1973

Classes

25

Grounds

• Section 3(1) Descriptiveness / Distinctiveness - Devoid of character - other
• Section 3(1) Descriptiveness / Distinctiveness - Descriptiveness - famous names / images
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Distinctive and dominant components
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Importance of first element
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Conceptual distinctions
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Imperfect recollection
• Sections 5(1), 5(2) and 5(3) Average Customer - Consumer attention levels
• Sections 5(1), 5(2) and 5(3) Likelihood of Confusion - Effect of concurrent use
• Sections 5(1), 5(2) and 5(3) Likelihood of Confusion - Decisions in other jurisdictions
• Sections 5(1), 5(2) and 5(3) Likelihood of Confusion - State of the register
• Sections 5(1), 5(2) and 5(3) Likelihood of Confusion - Marketing concepts / considerations
• Other Issues - Survey evidence

Full decision O/400/14 539Kb