Trade Mark Journal No.2026/031 31 July 2026
WO0000001921837 (25,30,35)
Office of origin: United States of America
Date of International Registration:20 April 2026
Date of designation in the UK:
20 April 2026

The mark consists of the literal element KING'S HAWAIIAN featured between the words EST 1950 and HILO, HAWAII all of which is displayed inside of a three pointed crown.
"HAWAIIAN," "EST 1950" and "HILO, HAWAII".
International priority date claimed: 21 October 2025
(United States of America)
(99454809)
- Class 25
- Sweatshirts; sweatpants; pants; t-shirts; hats; socks.
- Class 30
- Bread; bread rolls; pretzel bites; buns; sliced bread; seasonings; bakery products.
- Class 35
- Retail services via a bakery and online retail store services in relation to bakery goods, bakery products, bread, rolls, coffee, sauces, seasonings, mixes, and condiments; retail store services and wholesale store services in relation to foods and beverages.
King's Hawaiian Holding Company, Inc.
Representative: Briffa Legal Limited t/a Briffa, Business Design Centre, 52 Upper Street , Islington London N1 0QH UNITED KINGDOM