Patent decision

BL number

O/395/19

Concerning rights in

GB1512512.3

Hearing Officer

Mr H Jones

Decision date

12 July 2019

Person(s) or Company(s) involved

Adobe Systems Incorporated

Provisions discussed

Section 1(2)(c)

Keywords

Excluded fields (refused)

Related Decisions

O/360/19

Summary

The application relates a computer system for assisting marketing professionals to leverage social media by monitoring posts for references to keywords relating to a product (or brand) and generating a comparison chart in real-time based on the comparative sentiments found in social media in respect of the product and of competing products. The hearing officer found that the invention was related a method of doing business and a program for a computer as such. The application was refused.

Full decision O/395/19 185Kb